Starting a business in Malaysia

With its cost-competitive environment and well-established infrastructure compared to other Southeast Asian countries, Malaysia offers a reliable base for companies to grow and expand in the region. 
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The country’s thriving economy, highly skilled workforce, and a government committed to pro-business policies also make it an ideal destination for both new enterprises and multinational corporations. This guide will discuss the benefits of starting a business in Malaysia, along with the most common business structures you can register. 

Why choose Malaysia?

As Malaysia’s economy continues to grow, the country can become a more favourable choice for business opportunities. Here are some of the key benefits of starting and doing business in Malaysia: 

Convenient location 

Malaysia provides access to some of the largest and most important economies in Asia such as China, India, Singapore, Thailand, and Indonesia. With six international airports, you can reach these countries from Malaysia within a few hours’ flight. 

The country’s ports also serve as vital gateways for international trade. Ports like Port Klang and Port of Tanjung Pelepas are some of the busiest and most well-connected in the world, with infrastructure that links to major markets in Europe and the Middle East.  

Well-established trade network 

When it comes to trading with its neighbouring countries, you can enjoy preferential trade tariffs and reduced barriers of entry. On its own, Malaysia maintains a large network of free trade agreements (FTAs) with various countries including Japan, New Zealand, Australia, and India.

As a member of the Association of Southeast Asian Nations (ASEAN), Malaysia benefits from other trade agreements that ease access into the 10-member bloc, a market comprising over 660 million people.

Among the most notable trade initiatives within ASEAN are the ASEAN Free Trade Area (AFTA) and the ASEAN Economic Community (AEC). AFTA is in place to eliminate import duties on goods traded within ASEAN, which makes importing and exporting between member states more cost-effective. Meanwhile, the AEC focuses on creating a single market and production base, promoting freer movement of goods, services, investments, capital, and skilled labour across ASEAN countries.

Malaysia’s trade framework also continues to evolve with upcoming projects such as the Johor-Singapore Special Economic Zone (JSSEZ), which will foster cross-border collaboration with Singapore and attract new investment in the region. As a result, the country’s attractiveness is likely to increase in the coming years.

Supportive business environment 

Malaysia has also taken steps to improve its business environment, making it more accessible for companies to start ventures here. Registration with the Companies Commission of Malaysia (Suruhanjaya Syarikat Malaysia or SSM) can be completed within a few days, provided you’ve met the incorporation requirements.

In Malaysia, the standard corporate tax rate is set at 24%. You may also start with a reduced rate of 17% if you are a resident business with paid-up capital of MYR 2.5 million or less and annual income below MYR 50 million. Various tax incentives and exemptions are available depending on the sector you’re operating in, adding to the benefits of doing business in Malaysia.

The government’s current focus on the Madani Economy framework is also expected to improve Malaysia’s business environment within the next ten years. One of its main goals is to secure a position among the top 30 largest economies in the world. To achieve this, efforts will intensify to boost Malaysia’s global competitiveness, and this can, in turn, create new opportunities for companies across various sectors.  

Investment-friendly setting 

Through Investment Guarantee Agreements (IGAs) with over 60 countries, Malaysia offers crucial protections that can encourage further investment. Countries includes the United States (US), the United Kingdom (UK), China, Germany, and Italy. The IGAs protect against nationalisation and expropriation, safeguarding assets from being unfairly taken. In the rare case that this happens, the agreements ensure fair and timely compensation, which helps reduce the risks for foreign investors.

At the same time, policies introduced under the Madani Economy framework mentioned earlier may also help increase investor confidence in the country. 

Multilingual society 

In addition to Bahasa Malaysia (Malay), the local population is proficient in the English, Tamil, and Mandarin language. This can make it easier for your business to communicate across different markets and enable you to extend your reach to more international clients.

Compared to neighbouring countries like Singapore and other major Asian economies, the cost of living and labour here remains relatively low. This cost-effectiveness can allow you to access talent while keeping overheads manageable. In this light, Malaysia might be an appealing option if you are looking to diversify your workforce. 

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Business structures in Malaysia

If these strengths match what you’re looking for in a business environment, Malaysia could be a suitable destination for your company setup. Below are the business structures frequently chosen for incorporation:

Private limited company 

A private limited company (Sendirian Berhad or Sdn Bhd) is worth considering especially if you plan for full foreign ownership. This structure comes with limited liability, meaning your shareholders’ responsibility is bound to the amount they’ve invested in the company. Being a separate legal entity, your personal wealth also remains safe in the event of financial or legal issues.

As part of company registration requirements in Malaysia, you will need at least one local resident director. Your shareholder base can range from one to 50 and you may issue shares to either individuals or corporate entities. Should the need arise, you have the option to convert into a public limited company. 

Branch office 

A branch office allows you to conduct business in Malaysia under the umbrella of your existing company, meaning it operates with the same business name and scope as the parent company abroad. Any debts, legal issues, or business obligations incurred by the branch in Malaysia will be directly tied to the parent company, which assumes all financial and legal accountability.

This can be beneficial in terms of simplicity and oversight but also carries risk as any problems faced by the branch will directly impact the parent company. Therefore, while a branch office offers an efficient way to enter the Malaysian market, you must carefully consider the level of exposure and liability this structure entails. 

Representative office 

If you’re in the consideration stage and want to explore the market before fully committing, it is practical to start off as a representative office in Malaysia. You can use the office to conduct market research, assess potential business opportunities, or promote your products and services to gauge local demand.

However, bear in mind a representative office is not authorised to engage in profit-generating activities. Its primary purpose is to serve as a research and promotional base. When you’ve gained sufficient insight, you can then decide whether to take the next step and establish a more formal presence.

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“We’ve been working with Hawksford since 2012 when we decided to set up our own entities in Asia. The team is very professional and helpful. They took care of every step of business formation, giving us advice and responding to our needs in a timely manner."

Sophia Zhou, APAC Finance Controller, Moleskine China

Next steps

Navigating the complexities of launching a business can be challenging, especially in an unfamiliar market. Each local business environment has its unique requirements and nuances that demand specialised knowledge. If you're seeking expert support to start your business in Malaysia, Hawksford can help. 

At Hawksford, we have expertise in this area and provide services for your business needs in Malaysia. For more information, get in touch with our team.  

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